Behind the Scenes: A Full Day of Shooting with Hyburst
This past Monday, I had the opportunity to direct, photograph, and film a lifestyle shoot for Hyburst a brand that stands for hydration, energy, and performance. We brought the energy to life with a full day of content creation featuring four amazing models and a mix of activities that captured the spirit of staying active and refreshed.
The shoot took place across a few stunning outdoor locations, including the beach and a sunny pickleball court. Our models struck yoga poses on the sand, lifted kettlebells under the sun, and even rallied back and forth in a spirited pickleball match all while keeping Hyburst front and center. The goal was to blend real movement and wellness vibes with product-focused visuals that resonate with Hyburst’s active audience.
For gear, I stuck with my go-to setup: the Sony A7iii paired with both the 50mm and 85mm Sony lenses. These lenses helped me capture a range of detail from tight lifestyle portraits to wide, energetic action shots. Once everything was captured, I used Lightroom to bring it all together. I leaned on AI tools to clean up the frames, removing distractions and enhancing each image to keep the focus on the energy and product.
Of course, no shoot is without its curveballs. Coordinating four models across different times and locations was a puzzle in itself especially since we were working within a tight parking window at the beach. Reserving a pickleball court on a busy day was another unexpected challenge (mental note: call ahead next time!). And yes, I definitely forgot to put on sunscreen.Despite the hurdles, we walked away with a collection of dynamic, high-energy content that perfectly reflects what Hyburst is all about. Can’t wait to share more of the visuals soon — stay hydrated!